Serving Servants
A holding company acquiring and operating businesses that make a difference in our communities.
About Us
Somo is a diversified defense portfolio invested in the companies that strengthen the modern “home front.”
We take care of the people behind the uniform at home so they can perform their mission-critical duties. That means improving access to essential goods, strengthening communication, stabilizing household finances, expanding private benefits and increasing awareness for existing benefits, supporting mental and emotional resilience, and building trusted community connections that keep families strong, connected, focused, and ready.
Our Purpose
Our mission is to serve those who serve, supporting military life behind the mission.
We do this by strengthening access to essentials, improving communication, stabilizing financial well-being, and building trusted systems that keep military families resilient, connected, and ready.
Our Portfolio
We acquire and operate businesses that serve our communities.
My Military Savings
Our military life. Serve • Save • Enjoy.
An online savings, coupon and discount hub for active and retired military families — helping them "serve, save and enjoy" through offers and content.
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bBIG Communications
We build communities. We build results.
A full-service marketing and media agency specializing in reaching military families and running digital + social + print campaigns; builds targeted communities for brands.
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Voice Wireless
Wireless built for those who serve.
A prepaid phone service provider targeting military personnel and families — offering flexible plans, nationwide coverage and value for the military lifestyle.
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My Military Insider
Exclusive savings. Military families only.
A members-only portal of My Military Savings offering exclusive deals, specials and savings tailored for military families.
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My Military Lifestyle
Live your best military life.
A resource hub and community platform for service members and their families — covering career, education, PCS, lifestyle, finance and more.
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Military Cat Club
Serving those who serve — for the cats who serve, too.
A program (by Purina) offering military families savings, coupons and community for their feline family members — in the commissary and beyond.
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Military Pet Club
For those who serve — and their faithful companions.
A savings and support club for military families with pets, offering special offers at commissaries and a community of pet-loving service members.
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Military Pet PCS
PCS with pets. We've got you covered.
A portal dedicated to helping military families manage pet relocation and PCS moves with pets — educational resources and support for logistics and financial considerations.
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Circle One
One circle. Infinite value for military families.
A membership program targeting the military community—offering exclusive perks, community benefits and tailored offers for those who serve.
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Stories of Service
Your service is part of America's story.
A national platform honoring military service members, veterans, and their families — preserving authentic narratives of deployment, resilience, and sacrifice for America's 250th anniversary.
Visit SiteOur Values
Transparency
Clear, honest communication in everything we do. No jargon, no gimmicks—just straightforward business practices.
Integrity
We believe success starts with integrity. Character before profit, trust before transactions.
Faith
Driven by purpose, we serve with excellence because we believe our work is part of something bigger.
Stewardship
Taking care of those who take care of us. We lead with responsible stewardship in all our business operations.